Silly Stacker
Fisher-Price Sponsered Project | 2024
Project Brief
Re-imagine a Fisher-Price classic; the pull along toy. The toy should have a surprise feature when pulled using a simple mechanism. The toy should appeal to ages 12 months and up.
Solution
Combining the classic pull along toy with another Fisher-Price classic: the Rock-a-Stack, will create a new and engaging toy that fits in the Fisher-Price ecosystem.
I explored Fisher-Price’s current toy lines, looking at asthetics and customer reviews. In doing so I found that the asthetics should appeal to parents while the functions focus on motor development and problem solving. Additionally I tested new and old pull along toys to learn more abotu their mechanisims.